Contrary to popular belief the words that we use to communicate are a mere 7% of what we use to receive communication from another person. When deciding whether we like someone body language makes up 55% of the communication with voice tonality accounting for the remaining 38% of the communication. This is according to research that has been freely available since 1971 (Thanks to Albert Mehrabian).

What this means is that how you say it, is WAAAAAY more important that what you say. And how you stand/sit/move when you say it are even more important again. What is it saying that you’ve got your arms crossed? How does the gruff tone of voice change the meaning of what you just said? Are you coming across as congruent – or maybe your words don’t quite match the rest of your communication?

To become a true master of communication you must have control and flexibility over your body language and tone of voice.

Communication is more than the words we speak!

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